The Bubble Collection Makes a Splash on Indiegogo

NEW YORK – Greek-American entrepreneur, actor and model Gregory Cole and his business partner Michael Perris, the creative team that helped launch the blockbuster fragrances Romance by Ralph Lauren, Michael Kors Fragrances, Marc Jacobs Perfume, and Tom Ford Black Orchid, are rising to the occasion with The Bubble Collection – their own brand now making a splash on Indiegogo. Joining them on this journey are MANE, one of the world’s largest flavor and fragrance companies and Camille McDonald, FIFI-award winner and fragrance industry legend.

“The genesis of this passionate project was after I returned to New York City from my 50th birthday celebration in Santorini, I could still smell the scent of the Aegean as I unpacked my clothing,” said Gregory Cole, Co-Founder and CEO. “In fact, soon after my return I was stuck in a hot subway car in Manhattan in the middle of August, and if you’ve been to NYC in the summer you know how brutal it can get. I remember lifting my hands up to put my earbuds in to listen to chill music and as I did that, I could still smell Santorini on my shirt sleeves. I was instantly transported into my Santorini bubble and hence The Bubble Collection was born.”

Wander Bubble Santorini is one of six The Bubble Collection fragrances available on Indiegogo and is already proving to be the brand’s best seller.

“Bubbles have always been a delightful part of our lives… blowing bubbles, celebrating with bubbly, relaxing in a bubble bath,” said Michael Perris, Co-Founder and CCO. “We love bubbles, yet they are often overlooked. Like bubbles rising, we decided to elevate the bubble for the first time as an aspirational lifestyle fragrance brand.”

“Our fragrances are like bubbles – genderless, ageless, boundless,” said Cole. “Also, they are clean, vegan and cruelty-free, and we are proud to be certified as such by PETA and Leaping Bunny.”

“We incubated The Bubble Collection because we believe in Michael and Gregory and their innovative concept,” said Birgit Benayoun, VP Fine Fragrance, MANE. This confidence in The Bubble Collection continues as MANE will be the brand’s exclusive fragrance manufacturer.

Team member Camille McDonald leaped at the opportunity to be included. “When we gave Camille our elevator pitch, she stopped us halfway and said that she not only wanted to be an advisor but also wanted to serve on the Board of Directors,” said Cole. “Now that’s a vote of confidence!”

“The Bubble Collection’s marketing plan to connect with followers, whom we call Bubblers, through such tools as a podcast, an online magazine and 360 degree virtual reality videos is groundbreaking in the fragrance industry,” declared McDonald.

This innovation is seen on the brand’s Indiegogo page, where besides buying all six brand fragrances, unique experiences like a Champagne Luncheon at the Baccarat Hotel and a VIP Weekend at The Carlyle, a Rosewood Hotel, can be purchased.

“Reaching our financial goal of $50,000 will ensure that The Bubble Collection will rise to boundless heights with future product innovations, engaging with our bubblers, and giving back, because after all, planet earth is our bubble,” exclaimed Perris. “Let there be bubbles!”

More information is available online: https://igg.me/at/thebubblecollection and www.thebubblecollection.com.


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