ROME — Italy has opened its latest coronavirus vaccination hub in one of Rome’s most iconic cultural spots: The Cinecitta film studios where “La Dolce Vita,” “Ben Hur” and other gems of Italian cinema were made.

Romans getting their shots Tuesday were treated to posters of movie stars and inspirational messages (“Be happy!”) from the likes of Sophia Loren and Roberto Benigni surrounding them in the waiting room of the vast studio-turned-vaccine center.

Culture Minister Dario Franceschini was on hand for the opening, saying Cinecitta held a “glorious place” in the history of Italian film but also an important place for the present and future of Italian movie-making post-COVID.

The Cinecitta studios now join Rome’s main train station, auditorium and conference center as hubs for vaccinations in the Eternal City, part of the government’s effort to rapidly increase the pace of shots in the onetime epicenter of Europe’s outbreak.