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Arts

Dimitra Zorba on Her Jewelry Brand Paron Athens

ATHENS – Dimitra Zorba started her career as a graphic designer but in the process her professional career changed. After 13 years in the field of publications, including the National Herald, she began her beautiful journey in the field of jewelry design. The result is her sole proprietorship of the new brand, Paron Athens, through which Dimitra offers to the buying public jewelry inspired by ancient Greece adapted, however, to the aesthetics of today.

Using metal and materials from nature, Dimitra creates jewelry that stands out for its elegance and for simple and modern lines. In fact, recently we saw some of Dimitra’s jewelry worn by the protagonists of Antenna’s hit series “Agries Melisses” (Wild Bees).

Impressive examples of Paron Athens jewelry, bags and accesories. Photo: Courtesy of Dimitra Zorba Paron Athens

She spoke with TNH about her jewelry and what inspires her.

TNH: How did Paron Athens start and what does it bring to the field of jewelry?

Dimitra Zorba: First of all, let me say that behind the brand there is a large and remarkable team and without it, the idea of ​​Paron Athens would not have been realized. It was born from the deep admiration we have for Ancient Greece and the challenge to marry our inspiration from museum exhibits and the forms of murals with the modern and simple lines of today, creating jewelry that will combine the glamor of the past with the liveliness of the present.

TNH: What inspires you the most?

DZ: The light, our living heritage, and the desire to maintain the strong presence of our rich culture today, in our every daily activity.

TNH: Which materials do you like the most and why?

DZ: We love natural materials, gold, silver, stones, timeless materials which have quality and offer aesthetic pleasure to every human being.

Our creativity does not stop, however, in jewelry. Our collection includes bags and accessories made of natural cotton with a print inspired by the Antikythera mechanism. Particular emphasis is placed on timelessness, “time” and the importance it has for each of us. Bags and accessories are available in various designs and colors, to accompany the wearer in the city and on travels.

Impressive examples of Paron Athens jewelry. Photo: Courtesy of Dimitra Zorba Paron Athens

TNH: Your jewelry has wonderful names that start with the letter F. By what criteria have they been selected?

DZ: The letter Φ in Ancient Greece means FOS (light) and light is Greece itself. How do we understand the letter Φ? It is the “I” (iota) as a small amount of radiation, which constantly feeds the “O” (omicron) space. This is exactly the code meaning of Light… because Φ… means Light.

Φ, as a technical part, is distinguished throughout the series of jewelry, even our logo.

The F in the Greek alphabet is the 21st letter, the year that the idea of ​​introducing the past to the present was born in us. In this sense, the name and logo of the Paron Athens brand reflect the harmony of the marriage and are engraved with the Φ, and indicate the place where the idea took shape, Athens.

TNH: We learned that the protagonists of the hit series “Agies Melisses” (Wild Bees) wear your creations. How did this collaboration come about?

DZ: The initiative of the collaboration came from executives of the popular series, as soon as the brand was uploaded on social media and we accepted it with great pleasure, because this wonderful production was a very suitable “backdrop” for our jewelry.

Several creations have been selected for the series. Markella Giannatou, who plays Zoe in the TV show, wore the Phyllis earrings, in amazing harmony with the heroine’s style and the exquisite clothing choices, and also Maria Kallimani, who plays Emilia, wears the Fthia necklace. The truth is that we, too, are waiting to see the rest of our creations adorn our favorite protagonists.

Elegant jewelry by Paron Athens. Photo: Courtesy of Dimitra Zorba Paron Athens

TNH: You recently took part in your first trade fair. What did you gain from this experience?

DZ: Yes, we recently took part in the largest exhibition in Greece in the field of jewelry. Conditions were not the best due to the difficult health situation that prevails in Greece and around the world and while it took two years to open its gates, the attendance was not what we expected. Nevertheless, the jewelry of Paron Athens attracted the interest of those merchants who visited the exhibition and when we left we filled our suitcases with optimism and an appetite for a great deal of work, hoping that at such a time next year we will talk about the pandemic in the past tense.

Elegant designs from the Paron Athens brand. Photo: Courtesy of Dimitra Zorba Paron Athens
Elegant jewelry by Paron Athens. Photo: Courtesy of Dimitra Zorba Paron Athens
Elegant jewelry by Paron Athens. Photo: Courtesy of Dimitra Zorba Paron Athens
A Paron Athens necklace inspired by ancient Greece. Photo: Courtesy of Dimitra Zorba Paron Athens
A model wears Paron Athens earrings. Photo: Courtesy of Dimitra Zorba Paron Athens

More information about Paron Athens jewelry is available online: https://www.paronathens.com/en/.

 

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