ATHENS — British American Tobacco on Tuesday announced an investment plan worth at least 30 million euros focusing on technology and the creation of 200 new job positions, choosing Greece as one of the most important markets globally for the development of its glo Hyper products.
The Group's aim is to create "A Better Tomorrow" is incarnated in a decision for new investments in Greece, signalling a continuation of the company's significant contribution in the Greek economy and society. BAT has paid 3.2 billion euros in taxes and social insurance contributions in the last few years, supporting around 30,000 workers in the retail and distribution network, 10,000 workers in the tobacco production. BAT invests heavily in research and the development of new alternative smoking products. Globally, more than 1,500 scientists and specialists work at its R&D centres to ensure that adult smokers have a wide range of innovative products at their disposal. Glo Hyper is the latest model of tobacco heating promoted by BAT. It was originally launched in Japan several years ago but came to Greece in 2018.